Polifactory China | A foreign-owned chinese company in Shanghai required our professional services to create for them a corporate identity. The work will include a logo and the complete branding concept. They also decided to give us the responsability of developing most of the applications they wanted to have at their space with a limited budget. The business will be a little coffee and spanish delicatessen shop on 406-1, Yongjia Road near Yuyuan Road at Xuhui District.
The logo chosen from the three made proposals perfectly conveys all the values that the client wanted to reflect: Quality, Sustainability and Healthy. It has a visual consistency & potential which allow easy memorization and understanding by the potential clients. And makes Cafelito stand out and differentiate themselves from competitors in Shanghai, which generally do not give importance to the visual identity for small business.
The complete work includes:
-New Logo Cafelito.
-Outdoor Sign Steel board.
-Business Cards
-Stickers (x2 sizes) to solve applications as:
-Bags Design.
-Paper Ware Design.
-Glass Ware Design.
-Folder Design.
-Menu Support Concept Design.
-Menu template Design.
-Gourmet Catalog Template Design.
-Product Labeling.
We will show here some of the most relevant images of our work for this new Shanghai Branding: Cafelito. We are meanwhile waiting to show more images when the space is already opened to public. It will happen final July 2013.
